Let’s face it, the man knows his stuff!
One of the most recent studies we’ve learned after marketing for hundreds of Church groups, is that their members are super-loyal. These members don’t mind contributing a little extra to anything their organization is up to. In todays time, the idea of spreading the word can be as easy as a chunk of your audience just re-tweeting/sharing or liking a piece of content that’s relevant. The Church needs to understand where the markets attention is. jay chaudhry toronto, jay chaudhry filmmaker
This is something Steven does well, extremely well.
Here are five sure ways to get people rushing to your Church every Sunday:
1) Create a Viral Marketing Campaign
i.e. Organize a free BBQ for your community, get them involved and ask questions that matter. Show the community you practice what you preach by turning the day into a “Feed the Homeless” campaign. Steven takes great initiative into ensuring his community feels safe, and cared for.
2) Reverse Engineer Your Content
Too many Church groups base their strategy on fixing their faucet when the problem lies at the well. One of the strongest profit strategy for a Church are its members donations (some may call it offering, some may call it glad tidings) This needs to change. The general population can smell the ask from miles away. The idea here is to create a video campaign which identifies an issue, how you have helped making it better, and what you are about to do next. It’s almost instinct for people to feel the need to participate in something great.
3) Weekly Vlogs/Digital Series
A recent form of cinema that has taken the online world by storm. Whether you are a small to med size church, or an enterprise level foundation — allow the world to see what goes on behind the scene. Whether that’s taking a sneak peek at upcoming events, producing a mini bio-series on your Pastor, the staff & orchestra; or a live chat with your members, it is only fair to the community to see where their dollars are spent. Currently, we are in the process of producing several weekly based digital series for local and international Churches, and we can say the ROI on attention is second to none
Any event has geographical and physical restrictions no matter where it is. Streaming events and content live on the web makes it accessible to a worldwide audience. This means attendance to your content can surpass any capacity limitations a physical event would have.
5) Share Across All Media Platforms
Whether you like it or not, we are living in a time where people choose to watch what they want, when they want. We need start advertising like its 2017. Long gone are the days where you rush home to catch a show that’s on at a specific time, or crank up the radio to hear the score. Start getting used to creating individual content for networks like Instagram, Snapchat, Facebook Live, Twitter and Periscope. It certainly isn’t an overnight job, but we know a thing or two on how to get all this started.
BREAK! Media is an award-winning digital media agency. BREAK! Media has written, directed, and produced pieces of content which has reached millions of viewers through their online partners.